Project Prompt
How might we help students with the planning process for college?
Project Goal
Find an integration for a service people already use while shopping.
Use Case
Designing an integration that lets the user view products in a new way. A solution that allows for seamless importation of Pinterest boards in order to find the Bed Bath & Beyond products best suited for them. Using a moodboard to find desired products and inspiration was a common trend amongst our target audience, and the most used service for doing so was Pinterest.
Collaborative Roommates
18-25-year-olds
Collaborating on room decor can be difficult with creating a consistent overall feeling and style. Then going to stores and finding items that are similar can be impossible.
Quality Driven
18-25-year-olds
Cares most about finding affordable products that will last for a long time, but doesn't care much for its visual appeal. Price can be worth it for superior quality and features.
Key Features
- Pinterest Integration
- Interactive Exploration
- Bed Bath and Beyond Product Match
Design Evolution
Prototype
What I Learned
- Problem-solving based on user research
- Smart product integration
- Methods of interaction exploration
The solution to this concept was really satisfying and effective. It highlighted the importance of doing user research and the benefits it offers. Discovering an opportunity to integrate Pinterest with Bed Bath and Beyond after user interviews ended up solving many other problems that were identified. It also took advantage of systems already in use by Bed Bath and Beyond for product integration to create a more viable marketing possibility, while still maintaining a fun user experience.